How much is too much for a bottle of perfume?
Of course, it all depends on what that bottle contains. For me there is much more than a quantitative difference between a bottle of Serge Lutens Bois de Violette and Armani Prive La Femme Bleue, which cost about the same per ounce. Nevertheless, as I have been browsing through the new launches over the past year, time and again I felt considerable sticker shock. Tom Ford Santal Blush is $475 for 100ml, Frédéric Malle Portrait of a Lady is $300 for 100ml, Cartier IV L’Heure Fougueuse is $275 for 75ml, etc… While I completely understand why some price increases might be inevitable due to the rising costs of raw materials and other factors, the increasing price of perfume, especially in the niche sector, make me very apprehensive.
Photo: Indian bangles purchased in Edison, NJ–one of the most affordable delights at $1 for a set of 10. Photography by VeraKL