“With its clashing architecture and congested traffic, Milan is not a city that leaves everyone smitten, but those who know it appreciate its sobriety and style,” says WWD’s report on the new fragrance from Trussardi, an Italian fashion brand originating in Milan. Trussardi My Land is the Eau de Toilette for men. Created by Givaudan perfumer Alexandra Kosinki, this woody fougere includes notes of bergamot, green mandarin, lavender, calone, violet, cashmeran, vetiver, leather, and tonka beans.
“Milan is a city full of distinctive cultures, shopping streets, historical buildings and more importantly a passionate drive for fine cuisine. With Tomaso Trussardi, son of pioneer Nicola Trussardi behind the helm of the new campaign and commercial, this is one fragrance that the CEO takes pride personally in ensuring the essence of Trussardi and his city is captured within the perfume bottle itself.”
Trussardi My Land debuts at the end of September and will retail for USD $45, $59 and $79 respectively for 3 different sizes.
Via WWD and a quote from Cosmone