I often receive letters from women explaining that they feel guilty about their interest in perfume, because it’s “too indulgent” or “unnecessary.” It’s a luxury and we can live without it. Or so the argument goes. Except that it doesn’t make sense. Perfume is not a fundamental need for human life, but you could say the same for music, art, fashion, sports, restaurants or millions of other things that are not strictly necessary for survival but essential for a happy life. There is no reason to deprive yourself of something that gives you pleasure, and giving in to it shouldn’t be associated with guilt.
Scent is one of the simplest and most rewarding of enjoyments. By stimulating the sense of smell, you fantasize about another time and place, uncover a whole universe of new sensations and add splashes of color to the most ordinary day. Something as ubiquitous as a trip to the grocery store can become a fun experience as you smell the earthy tang of carrots or the pungent sharpness of onions piled in the vegetable section. New research has revealed that the sense of smell is even more intricate than previously thought, and that smelling is one of the best exercises for the brain.