Marian Bendeth on Scents and Personalities

What does your favorite fragrance say about your personality? According to Toronto-based fragrance expert, Marian Bendeth, it can say a lot. There is extensive research on the relationship between scent preferences and personality traits, therefore it is quite a fascinating topic. Please see the full article in Lifewise Beauty.


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  • helg: This is interesting, but not exactly the pinnacle of originality in thinking. I mean it would seem kinda obvious that perfume categories reflect different attributes, no?

    However where does that leave us perfume lovers? For instance I can see myself spanning at least 5 categories and I can’t possibly have the characteristics of every one of them ( they’re contradicting sometimes)

    Plus, I thought “ozonic” isn’t trendy any more ( since gourmands seem all the rage for the past 5 years)

    Anyhow, this is a good piece for the novice who is not entangled in the perfume-world web yet, so thanks for bringing it here. June 2, 2006 at 2:45am Reply

  • violetnoir: If I were to take this article literally, I must have multiple personality disorder. :):)

    Hugs! June 2, 2006 at 12:54pm Reply

  • BoisdeJasmin: Well, perhaps, the link between scents and personality attributes is obvious, but decoding what it might be is hardly so. I think that even if you have preferences spanning the olfactory spectrum, you still probably prefer some group to all others. I have always gravitated to white florals, for instance, even though I love fragrances from all groups.

    Ozonic is still very popular, if I were to go by the trends in the new releases. However, I agree with you on gourmand as well. June 2, 2006 at 12:54pm Reply

  • BoisdeJasmin: R, well, all of us are rather multifaceted personalities to begin with! ūüôā June 2, 2006 at 1:00pm Reply

  • BoisdeJasmin: Luccia, I do agree with you. Jellinek has done some interesting work in this sphere, that is understanding exactly what the reasons for preferences might be, beyond the amorphous personal taste concept. Like you, I find the shift in preferences interesting in itself. June 6, 2006 at 5:18pm Reply

  • luccia: These choices and interpretations seem very personal on the writer’s part, but it is still very interesting, the idea that there is some psychologially meaningful reason behind certain perfume preferences…but then of course there always are meaningful reasons for all preferences, it’s just a matter of really knowing what those meanings really are in relation to the individual. If a person was always drawn to the deep and moody and then suddenly became more interested in the soft florals that would probably signal some kind of shift in their lives in general…
    Luccia June 6, 2006 at 4:38pm Reply

  • Marian Bendeth: Hello,
    Yes, Helg, many of my clients wear and adore multple fragrance classifications thereby reflecting one or multiple facets of their personalities.

    All my research is based on personalized fragrance consultations with different minorities, nationalities, cultures and age differences from around the world over a twenty-threeyear time span. What is fascinating to note, is that these women and men all have similar tastes and personality traits. Each classification and fragrance represents one part of their personalities and commonalities.

    The majority of fragrance consumers though, tend to stick with one or two classifications in their purchases.

    Marian Bendeth July 3, 2006 at 11:30pm Reply

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