2012 FiFi Indie Award : Top 5 Finalists Announced

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The Fragrance Foundation announces the top five finalists who have made it through the judging for the 2012 FiFi® “Indie” Award.  The winner will revealed on January 30th at the Elements Showcase FiFi® Award Ceremony and celebration.   “A distinguished panel of expert judges had the difficult task of choosing five outstanding fragrance brands based on criteria provided by the Foundation and the “Indie” Committee.  The ballots were tabulated by the Foundation’s accounting firm Sperduto, Spector & Company. ”

The top 5 finalists are:

Carner Barcelona “Cuirs”              – Min New York

Come L’Amore, Bois 1920              – Bois 1920 (Perfume Holding Corp.)

Miller Harris La Fumée                   – Miller Harris

Odin New York 06 Amanu             – Foundry NYC

Siberian Snow by D.S. & Durga     – D.S. & Durga

The criteria for this category are as follows:

Must be an established (registered company) brand and on the market for at least 2 years

Must be independent, not distributed or owned by a large company

Must be sold in 1 to 50 doors (actual # of stores) in the U.S. including online

The nominated fragrance must have been launched in 2011

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2 Comments

  • Tommasina: I thought that particular Bois 1920 was only available in seven Neiman Marcus stores in the whole of the US, and was not available on line at all. I wonder how they qualified for this. I suppose maybe it was listed under Perfume Holding Corp., though I’ve no idea what else that organization markets. January 23, 2012 at 2:43pm Reply

  • Victoria: I think that the way it is worded is that a perfume needs to be sold in no more than 50 doors, and that number includes online retailers. So, if it is sold at seven stores, it qualifies. January 23, 2012 at 2:51pm Reply

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