Jean-Claude Ellena: 40 posts

Eau Parfumée au Thé Vert is an unexpected modern classic. It wasn’t even meant to be displayed outside the Bulgari  boutiques, where its role was to be an elegant extra next to the house’s jewelry collection. Yet such was its allure and originality that it became one of the perfume trendsetters. And it made Bulgari into a perfume house of note. I tell the story of Eau Parfumée au Thé Vert in my newest FT column, Tempting Tea-Inspired Perfumes. But first I take you on my honeymoon to Kerala.

Munnar, a hill station in India’s southwestern state of Kerala, is one of the country’s largest tea producers. Ensconced in the Western Ghats mountain range, the town is surrounded by plantations that cascade down the hills and hide in misty ravines. I was in Munnar for my honeymoon, and my recollections of long, languorous walks around the tea gardens, the tolling church bells and the opulence of garlands at the Sri Subramanya Temple are laced with the scent of tea leaves. Crushed in my fingers, they smelled green and tannic; when carried by the morning breeze, the aroma resembled violets and driftwood. To continue, please click here.

The other fragrances in the Modern Classic series were Serge Lutens’s Féminité du Bois and Lolita Lempicka.

Researching the article made me realize how many excellent and distinctive perfumes feature the tea accord. Next week I will share a selection of favorites to complement my choices in the article above.

Image via FT

Last week I talked about perfumery as “the art of fortunate proportions,” and one of the best examples for this idea is the newest fragrance from Hermès, Muguet Porcelaine. Created by Jean-Claude Ellena just as he prepared to give over the reins of the house to Christine Nagel, it feels like a recap of his work over the past few decades. Ellena is not leaving Hermès, and he will be delighting his fans with other perfumes, and yet, there is something nostalgic in Muguet Porcelaine, a tender lily of the valley.

Muguet Porcelaine is also a tribute to a legendary perfumer who influenced Ellena, Edmond Roudnitska. Ellena, however, denies it, commenting that it was time to create lily of the valley for Hermès’s portfolio, but it’s hard not to spot the parallels between the two. In my review for the Financial Times’s HTSI column, I follow the clues. Muguet Porcelaine is delicate without being precious and ethereal without being evanescent. It lingers for several hours and creates an illusion of a springtime breeze.

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The connection between eyes and nose can play funny tricks. The first time I smelled Hermès’s Le Jardin de Monsieur Li, the most recent release in its ethereal Le Jardin series, I thought that it was “dewy, refined and intriguingly minimalist.” When a couple of weeks later I revisited it during a blind smelling exercise, I was no longer thrilled. “Well, this thing is somewhat dull,” I thought to myself, and I was a little surprised to discover the name of the perfume I was sniffing. Surely, I couldn’t have come to such different conclusions about the same perfume?

Hermès is one of the renowned brands on the market, and its fragrances have quality, style and elegance. Simply holding the heavy glass bottle in my hand, I already expect that it will contain all of the above. Unfortunately, selecting perfume based on such preconceived notions will lead to a wardrobe full of expensive designer brands and little to thrill you. The only criterion that matters for finding the right fragrance is whether it gives you a jolt of pleasure. For all of its appealing traits, Le Jardin de Monsieur Li leaves me indifferent.

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Cuir d’Ange is the most recent addition to the Hermès Hermessence collection, a line of fragrances sold exclusively at the house’s boutiques. The idea is to capture the nuances of famous Hermès leather, which smells of flowers and musk. The perfumer behind it is Jean-Claude Ellena, a master of the most ethereal and delicate compositions, and as you would expect, Cuir d’Ange, Angel’s Leather, stays true to its name. It’s wispy and sheer, as if the leather that inspired it was polished to remove any traces of animal funk and made to smell like someone’s clean skin.

Cuir d’Ange is pure comfort. Although I like to think of myself as someone unafraid of the raunchiest animalic scents, my favorite leathers in perfume bottles are soft and cuddly. I’m more in the camp of Bottega Veneta than that of Robert Piguet Bandit on most days. So, here you go. For this reason, the first time I smelled Cuir d’Ange, I felt that I discovered my ideal leather–creamy, suave, and mild. On the other hand, if you want the odor of a beaver in heat and don’t wish to settle for anything less, Cuir d’Ange will strike you as wimpy and bland.

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Even for the accomplished perfumer, re-orchestrating a classic is a formidable task. Not only does the new version have to respect the original spirit, it needs to add a new, distinctive twist. In addition, it must also follow current regulatory stipulations on the use of ingredients, be on budget and make sense within the brand’s DNA. No wonder most remakes fall short of such high expectations.

Hermès is a more respectful brand than most others of its heritage, but I was nevertheless skeptical of the proposition to rework their classics, which include such legends as Caléche and modern gems such as Hiris. The consolation was that  the new versions redesigned by in-house perfumer Jean-Claude Ellena would live alongside the originals. The first in the series was Bel Ami Vétiver, which reinterpreted the leather chypre from 1986.

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