Jasmine: 62 posts

It always surprises me that jasmine, one of the most luminous floral notes, is considered to be heavy and smothering. Then I realize that while my attention is drawn to its apricot jam and green tea facets, many other people can’t get past the indolic, horse-sweat undercurrent. Some of us are sensitive to animalic notes. Others don’t care for the mothball-tanginess that indoles suggest. Yet even more people don’t have the chance to experience natural jasmine, but rather form their opinion based on synthetic jasmine fragrances that don’t even attempt to mimic the real thing. And when we don’t like something, we call it  “heavy.”

I love jasmine in all of its interpretations, and in my new film, I would like to defend this iconic floral ingredient and explain what makes it unique. I talk about the difference between jasmine grandiflorum and jasmine sambac and explain how this note is used in fragrances. Since I appreciate that not everyone enjoys rich white florals, I selected the gauziest, most effervescent jasmine fragrances I could find to illustrate my explanations.

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While reading the memoirs of Mir Taqi Mir, a great Indian poet who lived in 18th century Delhi, I came across a charming anecdote about a jasmine pilaf. Once you read it, you’ll know right away why the description captured my attention.

“They used to prepare a fine jasmine pilaf at the house of A’zam Khan Sr. They would put jasmine flowers in some oil and let it sit for a few days so it would absorb the fragrance. Then they would use the oil to cook the rice, which gave it a fine aroma. Burhan-ul-Mulk heard its praise and made a request to A’zam Khan Sr., who then had some prepared and sent over in several big platters. Burhan-ul-Mulk ate it with relish, then remarked in a jocular vein, “It’s not a platter of pilaf; it’s the blessesd grave of Hazrat Nizamuddin Auliya.” The remark was greatly enjoyed, for people in fact used to bring jasmine flowers in great quantities to cover that revered person’s grave. It would then look like a heap of flowers, and their fragrance would transport passersby even at some distance.”

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I enjoyed your comments on the recent post when I’ve asked you to match scents to a baroque Spanish still life. In my collection, I have a beautiful Mughal period miniature depicting a woman draped in jasmine. I couldn’t resist tossing it among–which fragrance would you pick to represent the mood of this painting.

As you can see, the lady has a bottle of perfume and a flask of rosewater in front of her.

Image by Bois de Jasmin

Louis Vuitton has done it. It managed to buy a stake in the venerable house of Jean Patou and to add it to its impressive collection of brands. It announced reviving the Jean Patou fashion line and promised many exciting developments. The first one arrived and I’m not holding my breath for the subsequent ones. Dior launched a perfume called Joy. Why let such a brilliant name languish on an old-fashioned perfume when it can grace a modern, pink-tinted juice?

The press release was ecstatic. “Grasse Rose, in both Essence and Absolute form, as well as heady Jasmine, blend with these delectable fruits [bergamot and mandarin] in a vibrant smile. Warm and creamy sandalwood embraces us in softness.” That Dior needs to hire a good copywriter is obvious, but even more so the fact that besides the name, Dior also took the main idea of Jean Patou’s Joy, rose and jasmine. What would be the result, I wondered?

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It’s easy to be dismissive of a perfume like Mon Guerlain. It checks off all of the contemporary cliches–fruity-floral, sweet, and pretty. One can almost guess what it would smell like by looking at its adorable pink bottle. And it first, Mon Guerlain indeed smells predictable, a fruit compote accented with citrus and spiced with patchouli. Yet, in perfume, as in life, it pays to be open-minded.

Those who are willing to give Mon Guerlain a chance will find an upbeat, easy to wear fragrance with a solid Guerlinade imprint. How it gets there is the most interesting part.

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