White Florals: 20 posts

With the holidays behind us and still too many winter days ahead, it’s important to find ways to add a splash of color to the grey, cold mornings. I reach for my brightest dresses and scarves and add swirls of saffron and paprika to my food, evoking sunshine and warmth. Or I rely on white floral perfumes to create a vivid ambiance.

White flowers may call to mind bridal veils, but there is nothing prim and pastel about the scent of tropical blossoms like tiaré, frangipani, ylang ylang, tuberose or jasmine. They have a voluptuous aroma reminiscent of warm skin, coconut milk and petals sticky with nectar. The synesthetes among perfumers swear that white flowers smell purple and pink, rich and saturated, and it’s true that wearing a white floral perfume makes me feel as if the day is brighter.

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One of the paradoxes of perfumery is that to create a good smell, you need a bit of funk. A strawberry accord won’t smell convincing without a sulphurous accent. Recreating a dewy white blossom requires the same substances that are present in horse sweat. There is even a space in every perfume lab devoted to materials with strong, reeking odors, and it’s appropriately called “the stinky room.” Next to the roses and vanillas in a perfumer’s palette, notes reminiscent of dirty hair, musty fur, burnt toast or decaying fruit have their place of honor–costus, musks, civet, pyrazines and many other pungent ingredients. They may be used in small quantities, but they’re important enhancers, giving vibrancy, texture and spice to an otherwise conventional fragrance.

Traditionally, the raunchy notes in classical perfumery were of animalic origin—musk, civet, and ambergris. Today they have been replaced by their synthetic analogs, but they play the same role, warming up a composition and giving it a lush character. Chanel No 5 wouldn’t be the marvel that it is without a cocktail of musks that lingers under the layer of champagne-like aldehydes, rose and jasmine. In Hermès’s Calèche, a whisper of sunwarmed skin keeps this refined blend from becoming icy and aloof. Even more unexpected is Cartier Déclaration, a citrus cologne with a shot of cumin, a spice with a distinctly sweaty odor. For a proper bombshell you could turn to Schiaparelli Shocking, which transforms musk, honey, and civet into a symphony of ripeness.

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As a counterpart to my article and video Three Men’s Fragrances for Women : Modern Classics, I would like to talk about women’s fragrances for men. In a way, this is a more complicated topic, because men’s fragrance styles are more conservative and limited than those intended for women. On the other hand, I’m constantly inspired by my readers here who experiment and wear different types of perfumes, and I wanted to offer a few words of encouragement to those who’d like to follow their lead.

First of all, if you like certain types of scents, disregard their gender classification. The one unexpected benefit of social distancing these days is that it gives you space to try something that you wouldn’t otherwise. Also, reconsider fragrance notes and their associations. The reason I selected tuberose for my example is because it can be adopted by anyone, men and women.

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What flower evokes all things lush and sensual to you? To me, it would definitely be tuberose. This blossom has many elements that make it complex and voluptuous, from the sweetness of its fruity facets to the creaminess of its coconut facets. Tuberose contains lactones, hence the coconut effect, but it also includes indoles, aroma-molecules that lend it a particularly smoldering and intriguing character. So nuanced is tuberose absolute that with few adjustments it can be made into a proper perfume. On the other hand, so distinctive is tuberose that a clever blend of coconut and another white floral can give a believable tuberose effect to a floral bouquet.

Talking about tuberose, I think that it makes sense to expand the discussion and include a few more excellent examples as well as to highlight tuberose scents that would work for men. This note lends itself to experimentation.

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Givenchy the couturier was catapulted into stardom by his work with Audrey Hepburn. Their partnership resulted in one of the most distinctive wardrobes in fashion history, from the embroidered gown of Sabrina to the little black dress of Breakfast at Tiffany’s. Equally important was Hepburn’s role in making Givenchy the perfumer. L’Interdit was the first Givenchy perfume, and whether Hepburn wore it or not, she claimed it as her signature fragrance. 

The original 1957  L’Interdit was a floral aldehydic with enough elegance to make one feel dressed up, even if you wore only pyjamas. Think Chanel No 5, but soft, warm and with a delicious strawberry note.

I say was, because in 2005 Givenchy reformulated it. The change was done by perfumer Aurelien Guichard, and it made the fragrance less aldehydic and starchy, but also simpler. Still, as far as updates go, it was decent in that it retained the character of the original. You can read my more detailed review, in which I compare the original and the 2005 version.

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