New Perfume Launches: 161 posts

Reviews of new fragrance launches

Spring 2024 Perfume Launches : Lilac, Vetiver, Moss and Seaweed

As I was updating my ISIPCA course and preparing my new spring seminars, I tried a selection of new launches, some of which seemed interesting enough to share with you in a separate article. While new launches are almost always skewed towards Christmas sales, I like the spring offer because it tends to show a greater variety of compositions. There will still be a wave of summer flankers and sports colognes, but for now, we have many radiant florals, soft chypres and salty vetivers.

Dries Van Noten Mystic Moss (perfumer Nicolas Bonneville)

An elegant composition centered on vetiver, with a strong salty, seaweed facet. Imagine driftwood on the beach. An effervescent combination of cardamom and mandarin lends it brightness that lasts even when the darker woods take over.

Guerlan Rose Amira (perfumer Delphine Jelk)

A Persian-style rose perfume where roses are liberally layered with incense and dark woods. If you like your roses smoky and mysterious, this is the right fragrance for you. It features a natural rose note, which is splendidly warm and honeyed. While Rose Amira is currently a duty-free exclusive, it will be distributed more widely later this spring.

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Best of 2023 in Scents, Books and Experiences

I’m always reluctant to sum up the year, especially one as complicated as 2023. We all read the news and we know that the world is in a terrible place right now. For our part, we can only do so much to change the course of events, and as we strive to contribute something positive, we also need to take care of ourselves and our families. My goal this year has been to find ways to cope and to maintain my hope and my faith in humanity. And yet whenever I would become despondent, something wonderful would happen–a warm letter from a reader would arrive, a friend would send a small gift, my cousin from Ukraine would call with some good news (for a change), or family would come for a visit.

As busy as I was with my book presentations and my projects related to Ukraine, I tried to find moments to read, explore new scents and learn something new. Joining the ISIPCA faculty this semester also gave me a chance to smell more perfumes and to update my knowledge of the fragrance market. It’s a pleasure to share these discoveries with you. As always, I look forward to hearing about your 2023 favorites, be they scents, books or other beautiful things.

Scents

Thomas de Monaco Eau Coeur

An exquisite combination of osmanthus and magnolia. Elegant, refined, but not to the extent that it smells too cold and stylized. The floral vignette is underscored by musk and woods, and the finish is just as luminous as the start.

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Popular Brands and Perfumes of 2020

For those who like lists and rankings, I have a little treat today courtesy of the Cosmetify Index, a service that ranks the most searched for and followed beauty brands around the world. The Cosmetify Index was created in 2019 to see how brands engage with social media and also how consumers respond to new launches. The newest index tracked searches and engagement in 2020, assessing the impact of the pandemic on beauty and fragrance sales.

The Cosmetify Index also tracks which brands are popular in which country, so you can glean fascinating information like Russia being a Jo Malone country, while China favors Estée Lauder. Yves Rocher rules in France, Italy, and Spain, while Rituals holds court in Germany, Scandinavian countries, and unexpectedly, Angola and Bhutan. The Indian subcontinent is united in its love for The Body Shop, although Nepal prefers Dove. And so on. Of course, these are the macrotrends and generalizations, but all trend reports are bird’s-eye-view snapshots.

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Gallivant Bukhara : Perfume Review

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Gallivant is an indie perfume house that wants to make us travel via its scents. Its journeys have previously included well-trodden places such as London, Amsterdam and Istanbul, but however popular the destination might have been, the route was anything but. Gallivant’s creator,  Nick Steward, likes to surprise, and all of his compositions treat their journeys as adventures. Bukhara is easily my favorite for its originality and intriguing complexity.

Let me say that nothing is easier for a perfumer than to take a city on the Silk Road as inspiration and load the composition with enough amber to break a camel’s back. Steward didn’t do that. He worked with perfumer Ralf Schwieger to create a fragrance that is radiant, luminous and modern. It has warm, dark elements, but they’re woven as seamlessly into the composition as the complementary colors of Bukhara’s famous blue mosaics.

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Penhaligon’s The Favourite : Perfume Review

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I try not to read the marketing material before testing a perfume–and with good reason. If I had learned that Penhaligon’s The Favourite was inspired by Sarah Churchill, Duchess of Marlborough, I wouldn’t have described it as soft, ethereal and tender. It’s hard to imagine those adjectives applied to the favorite of Queen Anne and a prominent personality of 18th century Britain. A strong-willed woman who wielded power behind the throne, she evokes for me something more assertive than a musky floral. That being said, The Favourite is a lovely thing, and however mismatched its character and its story might be, I’m reaching for it whenever I want something comforting and elegant.

The appealing aspect of The Favourite is how it combines floral and fruity notes with a hint of powder. It starts with a bright and sweet citrus and immediately plunges into a floral accord combining soft, rose-like notes with violet. The effect is delicate, but once the musk becomes more prominent, The Favourite gains more richness.

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