jean claude ellena: 39 posts

Even for the accomplished perfumer, re-orchestrating a classic is a formidable task. Not only does the new version have to respect the original spirit, it needs to add a new, distinctive twist. In addition, it must also follow current regulatory stipulations on the use of ingredients, be on budget and make sense within the brand’s DNA. No wonder most remakes fall short of such high expectations.

Hermès is a more respectful brand than most others of its heritage, but I was nevertheless skeptical of the proposition to rework their classics, which include such legends as Caléche and modern gems such as Hiris. The consolation was that  the new versions redesigned by in-house perfumer Jean-Claude Ellena would live alongside the originals. The first in the series was Bel Ami Vétiver, which reinterpreted the leather chypre from 1986.

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Hermès is presenting Bel Ami Vétiver, a reorchestration of the bold leather chypre from 1986. It’s already available at the Hermès boutiques in Europe and will be launching in the US early next year.

Created by Jean-Louis Sieuzac, the original Bel Ami featured notes of cardamom, elemi, basil, carnation, iris, patchouli, Russian leather, vetiver, amber, civet, styrax and vanilla.

Bel Ami Vétiver, on the other hand, is transparent and radiant, with the emphasis on vetiver and soft leather. It was created by the current Hermès perfumer, Jean-Claude Ellena, who is also set to rework some other classics from Hermès’s archives.

The original Bel Ami will still be a part of the collection.

100 ml Eau de Toilette/€ 88. Via italy.hermes.com and press release.

It might seem strange to wear a gauzy floral perfume during the first weeks of winter, when warm, rich scents might seem more appropriate. But Jour d’Hermès has so much radiance that it lights up the darkest of days, and this trait, along with a coquettish playfulness, is what caught my attention. It’s the latest addition to the Hermès fragrance collection, and like many recent launches, it was created by perfumer Jean-Claude Ellena.

Jour d’Hermès has the weightless presence, brightness and luminosity of Ellena’s other fragrances. It’s a delicate vignette of floral notes that unravels into the drydown of musk. The description may not seem exciting, and it’s true that Jour d’Hermès doesn’t have the opulence or drama that you might find in say, a Serge Lutens composition. But despite its understated presence, it has so many facets that it’s exciting to wear. It’s also an uplifting and happy perfume, as if Ellena infused the liquid with some of the Mediterranean sunshine.

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Star rating: 5 stars–outstanding/potential classic, 4 stars–very good, 3 stars–adequate, 2 stars–disappointing, 1 star–poor.

“There are linear, vertical woods like cedar, and others that are horizontal, round, supple and velvet-smooth, such as sandalwood and massoia. With this understanding in mind, I composed this enigmatic, inviting yet distant perfume of milky woods, with its unusual, pungent hints of resin and dried fruit, and familiar smells of dulce de leche and flowers.” This description by Jean-Claude Ellena, the creator behind the newest launch from the Hermès’s Hermessence line, Santal Massoïa, captures the idea of this creamy woody composition. It is unusual and surprising in its treatment of sandalwood, the impression of which oscillates between the characteristic milky rose and sweet fig. At the same time, Santal Massoïa also smells hauntingly familiar and intimate: a mélange of warm skin, cold cream and green tea.

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Star rating: 5 stars–outstanding/potential classic, 4 stars–very good, 3 stars–adequate, 2 stars–disappointing, 1 star–poor.

Frédéric Malle Cologne Bigarade traces the life cycle of an orange in reverse—at first, it reveals the aromatic brightness of ripe bitter orange, then it transforms into a pearly white orange blossom before finally melting into a whisper of green leaves and twigs. It is a streamlined composition, with a fresh, resinous character of citrus rinds and young green leaves. While it occasionally strikes me as overly simple, there is no denying that on a hot summer day it is as refreshing as a glass of lemonade.

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