Christian Dior Dior Homme : Fragrance Review
Star rating: 5 stars–outstanding/potential classic, 4 stars–very good, 3 stars–adequate, 2 stars–disappointing, 1 star–poor.
There are a few conventional wisdoms that one can cite in regards to fragrance, and the one that comes to mind immediately is the oversaturation of the market. The releases are becoming more and more frequent, with the shelf life growing shorter and shorter. Each release entails significant sunk costs, therefore it is not surprising that most of the big companies choose to play safe, researching the fragrances through focus groups and other market testing methods. Safe choices indeed abound, and it is difficult to say anything of interest on them. In the masculine market, it is even more difficult to be daring, because there are more rules of what defines a commercial masculine fragrance. Therefore, encountering Christian Dior Dior Homme, a fragrance intended for the wide audience rather than the niche fragrance consumers and introduced with little market research, is rather heartening.
