Jo Malone White Lilac & Rhubarb Cologne and Other New Fragrances


Jo Malone the London Blooms Collection is now available in stores (Nordstrom, Saks 5th Avenue, select Neiman Marcus locations). The collection includes three fragrances: Iris and Lady MoorePeony and Moss, and White Lilac and Rhubarb. The perfumes were created by Christine Nagel and are inspired by the English gardens.

Peony and Moss: “Contrasting the dainty and the dirty. The gossamer lightness of delicate peonies grounded in earthy green.” It contains notes of green sap, blackcurrant, jasmine, peony, rose, ivy, moss.

White Lilac and Rhubarb: “A daring juxtaposition. Tart-vibrant rhubarb cuts through the soft lilac, rose and sun-loving heliotrope. ” It is comprised of violet leaves, rhubarb, white lilac, rose, amber, musk, heliotrope.

Iris and Lady Moore: “A mingling between spicy-fresh, common-or-garden geranium and noble iris, powdery and poised. Brought together on dry-grass base of vetiver.” It includes notes of tangerine, geranium, marigold, iris, orange blossom, sandalwood and vetiver.




  • mals86: I have a sample of Peony and Moss via The Perfumed Court that I really must try soon. I’ll bet it’s light enough to float away (i.e., you’d have to spray eight times to be able to smell it), but I’m looking at the notes and thinking, Hmm, could be nice. February 27, 2012 at 10:02am Reply

  • Victoria: I only tried White Lilac and Rhubarb so far, and it's light and airy. Pretty. I need to smell it on skin though.

    Curious about others! February 27, 2012 at 10:06am Reply

    • Kathy: I have searched high and low to find yet another bottle of Jo Malone “White Lilac & Rhubarb” cologne from 2012 Spring collection.
      I fear it is gone forever. Any suggestions as to something similar?
      Thank you so much! April 28, 2013 at 9:08am Reply

  • Softsmile: While I’m certain the new scent is delightful–the scents are fleeting. If I do invest I’ll be spraying pillowcases. Too $$$ just for fun.

    Softsmile February 27, 2012 at 10:12am Reply

  • maggiecat: I’m intrigued by the White Lilac and Rhubarb. When I was a child in northern Illinois, our backyard had several large lilac bushes, and we grew rhubarb, so this may be a nostalgic journey for me. I’ve enjoyed some, though not all, Jo Malone scents and do want to give these a try. February 27, 2012 at 10:19am Reply

  • Victoria: Agree, it isn't a line known for its longlasting perfumes. 🙂 But some are very nice. February 27, 2012 at 10:35am Reply

  • Victoria: Same here! We had several big lilac bushes around our house, and the perfume when they bloomed spread into the house, stuck to our skin, became a part of our spring memories. We grew rhubarb too, but it never turned out acidic enough! February 27, 2012 at 10:38am Reply

  • skilletlicker: Hi, Victoria. I’m curious about your favorite Jo Malone scents, if any. My stepmother and one of my sisters will ONLY wear Jo Malone, (French Lime Blossom) which is frustrating b/c that’s all they ever want in the way of presents – the candles, the soap, the lotions in the same exact scent, year after year after year… February 27, 2012 at 12:06pm Reply

  • Kathleen: I really loved the White Lilac and Rhubarb when I tried it, but sadly – as w/ most Jo Malone’s on me, I wish It lasted longer on my skin. I may need to buy a decant…. February 27, 2012 at 12:09pm Reply

  • Victoria: I like French Lime Blossom & Basil and Orange Blossom Colognes. They convey the comfort and laid back elegance. And they are wonderfully refreshing.
    Jo Malone body products are excellent! I especially love their bath oils and soaps. February 27, 2012 at 6:50pm Reply

  • Victoria: I like that JM offers small bottles and sets, which make it easier to sample. However, I really loved only two fragrances so far. February 27, 2012 at 6:51pm Reply

  • Vanessa: I have not tried any of these but am a sucker for anything featuring rhubarb, from TDC Bergamote to Anvers 2. Light and airy sounds good to me – I will definitely look out for this trio! February 28, 2012 at 10:26am Reply

  • Victoria: Me too. The idea sounds very appealing, and rhubarb is such a bright, tart note. February 28, 2012 at 10:28am Reply

  • Isabeau: Wow the white Lilac and Rhubarb smells just wonderful!!
    I have tro try this one!

    By the way I love Rhubarb from Comme the Garcons, have you tried this one? February 29, 2012 at 9:04am Reply

  • Victoria: I love Rhubarb! Such a tart morsel, but also quite sophisticated. February 29, 2012 at 1:52pm Reply

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