La Barfumeria : New Niche Perfumery
A new niche perfume boutique is about to come to New York City at the end of 2006. La Barfumeria was originally opened in 2003 in the basement of fashion store La Rosa Que No Muere in Madrid. It carries about 20 different niche lines. Given its target US market, I wonder how much the marketing board had pondered about the name. From cosmeticnews.














