perfume boutiques: 1 post

Belgian Perfume Treasure : Place Vendome Perfumery

I just discovered another reason to like Belgium, and it’s a modest looking place called Place Vendôme Haute Parfumerie. Modest applies only to the exterior of this perfumery located on a quiet street in the town of Wevelgem, one hour south-west of Brussels. Inside, it’s an Ali Baba’s cave of the most exclusive niche lines and fragrance classics. The store is owned by David Depuydt, who along with his team has been in business for the past 21 years.

I found out about Place Vendôme by chance via a friend who raved about the customer service and the jewelbox ambiance of the store.  Similar praises were lavished upon the boutique by both the perfume historian Elisabeth de Feydeau and Guerlain’s creative director Sylvaine Delacourte. Although Brussels lags behind New York and Paris in terms of perfume shopping, fragrance isn’t hard to find in Belgium, where even the cosmetic shops like Ici Paris XL and Planet Parfum carry Serge Lutens and small lines like Kenzo, Rochas, and Tom Ford. A couple of weeks ago my husband proposed to visit the trappist abbey at Westvleteren that brews a particularly sought after beer. Since the abbey’s limited distribution of their beer rivals that of Serge Lutens bell jars, we decided to combine our interests in one trip. We’re a family of geeks, what can I say.
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