The winners of 2008 have been announced. As The Fragrance Foundation commented, “On Tuesday evening, the 36th Annual FiFi® Awards were hosted by The Fragrance Foundation at the Park Avenue Armory in New York City. The stars were out as notable presenters Zac Posen, Salt-N-Pepa, Danity Kane, Alyson Hannigan, Cynthia Rowley, and Bernadette Peters took the stage to honor the industry’s luminaries with the coveted FiFi ® Awards trophy.”
Hall of Fame Award Winner: Vera Wang
FRAGRANCE HALL OF FAME
Annick Goutal Eau d’Hadrien – Gary Farn, Ltd.
FRAGRANCE OF THE YEAR – WOMEN’S LUXE
Daisy Marc Jacobs – Coty Prestige
FRAGRANCE OF THE YEAR – MEN’S LUXE
Dolce & Gabbana Light Blue Pour Homme – P&G Prestige Products, Inc.
FRAGRANCE OF THE YEAR – WOMEN’S NOUVEAU NICHE
Prada Infusion d’Iris – Puig Beauty & Fashion Group
FRAGRANCE OF THE YEAR – MEN’S NOUVEAU NICHE
Armani Privé Vetiver Babylone – Giorgio Armani Beauty
FRAGRANCE OF THE YEAR – WOMEN’S PRIVATE LABEL/DIRECT SELL
Christian Lacroix Rouge – Avon Products, Inc.
FRAGRANCE OF THE YEAR – MEN’S PRIVATE LABEL/DIRECT SELL
Derek Jeter Driven Black – Avon Products, Inc.
FRAGRANCE OF THE YEAR – WOMEN’S POPULAR APPEAL
Intimately Beckham Women – Coty Inc.
FRAGRANCE OF THE YEAR – MEN’S POPULAR APPEAL
Intimately Beckham Men – Coty Inc.
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT FEATURE
Allure
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT BITE
Marie Claire
EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – MEN’S FEATURE- A TIE!
BestLife
ELLE
TECHNOLOGICAL BREAKTHROUGH OF THE YEAR
Certified Organic Preservation – The Estée Lauder Companies
RETAILER OF THE YEAR
Bloomingdale’s
BATH & BODY LINE OF THE YEAR
Origins Organics – Origins Natural Resources
INTERIOR SCENT OF THE YEAR
Gump’s San Francisco Home Collection (Majestic Range, Treasured Range & Opulent Range) – Latitudes International
BEST PACKAGING – WOMEN’S PRESTIGE
Marc Jacobs Daisy – Coty Prestige
BEST PACKAGING – MEN’S PRESTIGE
Attitude by Giorgio Armani – Giorgio Armani Parfums
BEST PACKAGING – WOMEN’S POPULAR APPEAL
Christian Lacroix Rouge – Avon Products, Inc.
BEST PACKAGING – MEN’S POPULAR APPEAL
Intimately Beckham Men – Coty Inc.
BEST NATIONAL ADVERTISING CAMPAIGN – PRINT
Kelly Calèche – Hermès
BEST NATIONAL ADVERTISING CAMPAIGN – TV
Coco Mademoiselle – Chanel
Information via The Fragrance Foundation.
4 Comments
Linda: I am glad that Annick Goutal won. Eau d’Hadrien totally deserves it! May 22, 2008 at 3:18pm
Boisdejasmin: Linda, I am happy about it too as it is about time. May 23, 2008 at 8:17am
isotta75: Dear Victoria,
I would ask you some information about some russian perfumes but I don’t know how to do,
if you can please let me know how or write me .
excuse my english, June 13, 2008 at 7:50am
perfumes y fragancias: Hello.
Carolina Herrera doen’t win anything?
Vivi. June 19, 2008 at 2:44pm