The niche brand A Dozen Roses has just launched a new fragrance called Electron. The collection already includes three fragrances: Shakespeare in Love, Gold Rush and Iced White.
Electron is described as “a shock to the senses. Electron is a stunning combination of Electric Pink Rose blended with a jolt of green tea, violet leaves and cattleya orchid then superchargedwith neon musk, and A Dozen Roses’ signature rose absolute.”
Available at Neiman Marcus and Bergdorf Goodman. Retails for $95/3.4oz. Via press release.













