A New Chapter: What My Substack Will Be — and What Bois de Jasmin Will Remain
For the past twenty years, Bois de Jasmin has been my home. It has grown with me on countless journeys through perfumery, cultural curiosities, writing, and life’s unexpected turns. Many of you have been reading since the early 2000s; others joined along the way. All of you made this space what it is: a place shaped by scent, curiosity, beauty, and thoughtful conversation.
As I prepare for my upcoming trip to Ukraine and work on a new project, I feel the pull toward a different kind of writing, deeper, more personal, more expansive than a traditional blog format easily allows. Which is why, after much deliberation, I finally created a Substack, Bois de Jasmin Circle.

So what is my Substack about?
In short:
It’s a space where creativity, scent, and culture help us survive chaos, told through my journeys in Ukraine and around the world. As a journalist, I’ve worked in and written from conflict zones, and those experiences changed how I understand beauty, ritual, and the role of creativity in dark times.
















