In addition to El Attarine, Serge Lutens will issue Serge Noire in July 2008, a fragrance for the export collection. Serge Noire. Serge is a type of twill fabric (in fact, French word serge is derived from Latin serica, itself from Greek σηρικος (serikos), meaning “silken”,) the finest variety of which was used for delicate linings, while the rougher weave was used for military uniforms.
The press release describes the idea behind Serge Noire in these poetic terms: “The ether of ashes… A phoenix, the mythical bird of legend burns at the height of its splendour before emerging triumphant, reborn from the ashes in a choreography of flame, conjuring the shapes of yesterday in a dance of ashes. The swirls of oriental grey enrich the twilight with depth and intensity while windswept memories hint at the beauty of transformation. An ode to everlasting beauty under cover of night’s rich plumage.”
From Serge Lutens press release.