Perfume 101: 517 posts

Here you can find how to guides to selecting, testing and enjoying scents. Also includes are the lists of our top favorite perfumes for different occasions and articles covering all range of topics related to fragrance. If you’re curious to step inside a perfume lab (or even become an industry professional), this group of essays will be of interest.

Celebrating Spring and a New Century

Happy Nowruz! نوروز مبارک ! Nowruz, the Persian New Year, is celebrated on the spring equinox, which March 20 this year. It will also mark the start of a new century according to the Persian calendar. 21 March 2021 will be the first day of 1400. I wish all of you health, happiness and joy. May it be the start of a beautiful new year.

And to start the new century on a positive note. Yesterday I met on Instagram Live with Firmenich perfumer Dora Baghriche–whom many of you know through her beautiful perfumes, and we talked about cultivating creativity in today’s world. We discussed our difficulties with facing uncertainty over the past year, ways of coping creatively and emotionally, and why perfume retains its power. We also shared our favorite books, documentaries and poems. Dora’s energy and passion were palpable. The Live was hosted on @firmenichfine and they will provide a video, so that I can share with all of you. In the meantime, you can go to firmenichfine IGTV and see the recording there. I hope that you’ll enjoy our candid, warm discussion.

The image above is of haft seen, a special spread of symbolic items that have deep significance on Nowruz.  I’ve already written about the tradition of haft seen before, so please check my article.

Photography by Bois de Jasmin

Why Violet Perfumes Retain Their Timeless Appeal

Swan down puffs, lace camisoles, ivory fans, tulle skirts, satin shoes… If these words evoke an appealing vision for you, then you’re the right candidate for a Victorian violet perfume. While the 19th century under the reign of Queen Victoria is often described as conventional and stuffy, the favorite aromas of the period might likewise be seen as uninspiring. Nothing could be further from truth. Despite its reputation for being overly dainty and demure, violet has a complex aroma with a fascinating history–and it retains its timeless appeal.

The Victorian era was a period of great changes in society, and the simple example of a violet cologne is a good illustration for the dynamics of the time. Violet waters became popular long before Victoria was crowned a queen, and they were highly sought after for their sweet scent with nuances of raspberry and rose.  At first, fragrances based on this flower were derived from Parma violets via the painstaking process of collecting tiny blossoms and extracting their essence.  It made violet a costly and luxurious perfume available only to the select few.

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What are Perfume Accords and Bases?

Today I will continue the technical series on perfumery that many of you have enjoyed, and I will cover the topic of accords and bases. What are these concepts? How are they used in perfumery?

In my video, I explain the differences and nuances and will give some ideas to the perfumers-in-training.

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Spring Fragrances with Green and Floral Notes

I’m in the mood for spring, although the weather doesn’t yet cooperate. No matter, the beauty of perfume is that it can transport us out of our routine and into the place of our daydreams and fantasies. Mine today is to take a picnic basket into a blooming cherry garden and to drink tea while watching the pink petals swirl around me. So, the topic of my new video is fragrances that evoke spring for me.

The selection I made doesn’t simply include perfumes that I enjoy all year around, but also fragrances that fit the spring mood during the season. Of course, everyone has their own idea of what spring smells like, but having grown up in a temperate climate where the difference among seasons was pronounced, I associate spring with exhilaration, verdancy and soft floral hues.

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Sultry Perfumes and Hollywood Glamour Fragrances

What is the hallmark of the ultimate bombshell perfume? I wonder this as I’m enraptured by the first glimpse of Ava Gardner in The Killers, a 1946 film noir. She sits at the piano, wearing a black satin gown that elegantly drapes over her curvy figure. She gives Burt Lancaster one look, and he is ready to follow her anywhere, even it will all lead to trouble. Such is the power of a bombshell.

My average day is more about routine than glamour, but perfume is my way to pretend otherwise. When I wear Etat Libre d’Orange Jasmin et Cigarette, a smoldering potion reminiscent of a smoky jazz bar straight from a film noir set, I feel like a femme fatale.  It seems like bombshell material to me, but to find out for sure I turn to a couple of experts on the subject of the temptress—Farran Smith Nehme and Laren Stover, who also happen to be perfume connoisseurs.

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