This spring will be the 10th for Bois de Jasmin. When I created it in 2005, the blog was meant to be an online repository for my perfume musings, and that others wanted to read them remains a pleasant surprise. These days Bois de Jasmin garners around half a million monthly views, and it has evolved to include topics such as art, food, science, literature, dance, economics, and politics. This eclectic approach reflects my conviction that fragrance doesn’t exist in a cultural vacuum. Far from being an unnecessary frivolity, a “trivial feminine” pursuit, it’s an integral part of our environment, and the whole subject of scents and the way we connect to it mirrors other trends in our society. Perfume lovers today are lucky because we’re in a moment of unprecedented interest in fragrance, and we will see more manifestations of this fascination in new books, blogs, products, research, and discussions.
Another reason for Bois de Jasmin’s varied content is the diverse nature of our community. The conversations here are made possible by all of you. I love receiving your comments and letters, hearing your suggestions, giving you my own, and sharing my discoveries, whether they may be a perfume gem, a great book, a skincare tip or an interesting recipe. So a big thank you to all of my readers, visitors, and commenters. Of course, a special thank you to my co-authors. Andy, Elisa, and Patricia, you’re my muses and friends.
This past year has been a period of intense reflection for me, as I was trying to make sense of some traumatic events, and I realized that Bois de Jasmin had an older distant sibling. I was going through my family archive, and among the sepia photographs with their sharp serrated edges, stacks of my great-grandmother’s letters, and copies of various documents, I found a bulging notebook, so thick that the leaves risked splitting from the faux leather blue cover. It has been years since I’ve flipped through it, but I recognized it right away.
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